News and Insights

The latest from Herbruck’s — where you’ll find industry news and category-driving thought leadership. The Herbruck family has always sought to lead by example and set the standard for what’s possible in egg production. As the premium egg category continues to grow, that’s more important now than ever.

Herbruck’s announces expansion of Green Meadow Organics

To reach new markets and meet a growing consumer demand for cage-free and organic eggs, Herbruck’s is pleased to announce the rebranding and expansion of its Green Meadow Organics product line.

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Latest News

Breakfast on us!

Borough of Mercersburg, Montgomery Township and Peters Township families: Breakfast is on us!


On Thursday, May 21 from 4-6 p.m., Herbruck’s Poultry Ranch and Mercer-Vu Farms will distribute a dozen eggs, a half-gallon of milk, and a pound of butter to 1,800 families. Come to James Buchanan High School at 4773 Fort Loudon Road in Mercersburg, Pennsylvania, on Thursday for a drive-thru, no-contact service (one order per vehicle while supplies last).


Why a legacy B2B company created a consumer-education initiative

Love Your Eggs is a consumer-facing educational initiative, driven by one purpose: increase preference for and understanding of the premium egg category.

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Herbruck's donates over 10,000 N95 masks to caregivers

To help protect front-line health care workers fighting against the COVID-19 pandemic, Herbruck’s is donating over 10,000 N95 medical masks to caregivers and medical workers in Michigan.

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Herbruck family responds to COVID-19 outbreak

Read more about how the Herbruck family continues to show their commitment to retailers, communities and employees during this unsettling time.

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The case for cage-free eggs

Herbruck’s VP of production talks going cage-free, improving hen health and the changing landscape of state laws.




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Herbruck’s applauds Michigan for new cage-free law

The measure, passed in late 2019, prohibits the production and sale of non-cage-free eggs by 2025.



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